Holiday Extras® Directors

The Holiday Extras board of directors

How we've grown

  • 1983 - Apple Booking Company established
  • 1986 - Launched travel insurance service
  • 1988 - Started selling airport parking
  • 2000 - Launched Holiday Extras website
  • 2002 - Launched European operation in Munich
  • 2003 - Opened larger, purpose built UK headquarters
  • 2005 - Management buy out
  • 2005 - Launched Show and Stay
  • 2007 - Acquired BCP and five airport car parks from Q-Park
  • 2008 - Website redesign launched
  • 2008 - Celebrated 25 year anniversary
  • 2009 - Company restructure

Board of directors

Holiday Extras restructures for growth

Steve Lawrence became executive chairman of Holiday Extras Holdings Limited and Holiday Extras Limited in December 2009, as the company restructured its business to support significant growth.

Four distinct Holiday Extras businesses

Four new CEOs, all promoted from within the company, were appointed to head up Holiday Extras Ltd, Airparks Ltd, Short Breaks and Holiday Extras Continental at the end of 2009.

Steve Lawrence

Steve Lawrence

Executive chairman
Holiday Extras Holdings Limited and Holiday Extras Limited

Matthew Pack

Matthew Pack

CEO
Holiday Extras Limited

Howard Dove

Howard Dove

CEO
Airparks Limited

Simon Hagger

Simon Hagger

CEO
Short Breaks

Cathy Beare

Cathy Beare

Group finance director
Holiday Extras Limited

Matthew Paxton

Matthew Paxton

Chief operating officer
Holiday Extras Limited

Nilan Peiris

Nilan Peiris

Chief marketing technology officer
Holiday Extras Limited

Gerry Pack

Gerry Pack

Non-executive director
Holiday Extras Holdings Limited

Carol Pack

Carol Pack

Non-executive director
Holiday Extras Holdings Limited

David Walter

David walter

Non-executive director
Holiday Extras Holdings Limited

Mark Smith

Mark Smith

Non-executive director
Holiday Extras Holdings Limited

David Kelly

David kelly

Non-executive director
Holiday Extras Holdings Limited